Bachelor of Business Administration in Business Analytics 

Make data work for you

Big data has become big business and professionals with the ability to identify opportunity and solve problems from this data are in demand across diverse industries. Experiential learning in courses like: Mobile Security and Analytics, Business Analytics Programming, Business Analytics Modeling, Business Process Management, Healthcare Analytics, Cyber Security Analytics prepare you with the marketable technical, quantitative, and business training in-demand by employers. Prepare for a career as a computer systems analyst, management analyst (business analysts and process analysts), market research analyst, operations research analyst, or in cyber security analytics. 

  • Median annual salary of $88,270  for computer systems analyst*
  • 9% projected job growth in computer systems analyst through 2026*
  • Cyber Security or Marketing Analytics Certificate augments your value
  • Professional development opportunities (certifications, networking) through industry partners 

Join the BBA in Business Analytics program and discover what an AACSB accredited degree, combined with the extensive alumni network of a 125–year institution can do for you!  

Program Overview

  • Designed to be Flexible – In addition to our long–standing campus courses, many students are able to complete their degrees by taking online classes
  • Relevant – Courses focus on both the big picture and day–to–day uses of data and how to take knowledge from it. From data analysis to mobile security, learn the skills employers demand 
  • Quality Instruction – Diverse faculty provide a balance between producing cutting–edge research in their field with extensive national and international industry experience
  • Experience Engaged Learning – Regardless of how you take classes, you will experience challenging, fast–paced coursework, collaboration with accomplished peers, and develop the analytic tools needed to become a professional ready for any challenge
  • Affordable – Take advantage of one of the best values in Texas for an AACSB–accredited business program


Numerous minors allow you to customize your program choices and position yourself for career advancement 

More Information


For more information on our MS in Management program, please contact: