Master of Science in Marketing  

Capture customer attention & build a strong brand

Successful organizations know their markets and our MS Marketing program will help you develop the fundamental marketing knowledge and skills associated with market analysis, digital marketing, and decision making via cutting-edge analytics.  Whether you are an experienced professional looking to expand your skills or want to add a marketing edge and expand your horizons, the MS Marketing program can help you expand your professional horizons. Learn to build successful marketing strategies centered on mobile and social media, grow cohesive brand platforms, and help your organization achieve its marketing objectives.

  • Median annual salary of $129,380 for marketing managers*
  • 10% projected job growth in marketing managers through 2026*
  • Digital Marketing or Marketing Analytics Certificate augments your value
  • Professional development opportunities (certifications, networking) through industry partners 

Join the MS in Marketing program and discover what an AACSB accredited degree, combined with the extensive alumni network of a 125–year institution can do for you!

Program Overview

  • Designed to be Flexible – Our programs meet the needs of working professionals who want the convenience of a 100% online degree, full–time students who want their classes face–to–face, and blended options for those who want the convenience of both
  • Attainable – Complete your degree in as few as 30 hours (for students with relevant previous coursework); 42 hours for those without a undergraduate preparation in management Degree Plan
  • Quality Instruction – Diverse faculty provide a balance between producing cutting–edge research in their field with extensive national and international industry experience
  • Experience Engaged Learning – Regardless of location, you will experience challenging, fast–paced coursework, collaboration with accomplished peers, and develop the managerial tools needed to become a professional ready for any challenge
  • Accessible – GMAT/GRE can be waived for well qualified applicants.  Visit our Admissions page for details on how to apply
  • Affordable – Take advantage of one of the best values in Texas for an AACSB–accredited graduate program 


Numerous minors allow you to customize your program choices and position yourself for career advancement 

More Information


For more information on our MS in Marketing program, please contact: