Early Bird Due Date: December 6
Regular Due Date: December 13
Extended Due Date: December 17
The mission of the Student American Advertising Awards competition is to recognize and reward creative excellence in the art of advertising. Conducted annually by the American Advertising Federation (AAF) and sponsored by Ad2 National, the local Student American Advertising Awards is the first of a three-tier, national competition. Concurrently, all across the country, local student entrants vie for recognition as the very best in their markets.
At the second tier, local student winners compete against other student winners in one of 15 district competitions. District student winners are then forwarded to the third tier, the national Student American Advertising Awards competition. Entry in your local Student competition is the first step toward winning a national Student American Advertising Award.
Entering the Student American Advertising Awards competition supports our entire industry, because the AAF and its local and district affiliates use the proceeds to enhance advertising through programs such as public service, internships, advocacy groups, advertising education, and consumer awareness.
Selection of the most creative entry in each category is affected by a scoring process in which a panel of judges evaluate all creative dimensions of every entry. A Gold Student American Advertising Award is recognition of the highest level of creative excellence and is judged to be superior to all other student entries in the category. Student entries that are also considered outstanding and worthy of recognition receive a Silver Student American Advertising Award. The number of awards given in each category is determined by the judges, based on the relative quality of work in that category.
Copyright infringement and/or plagiarism (be it intentional or unintentional) will result in the disqualification and, if applicable, removal of awards from any entry deemed in violation. All entry fees will be forfeited.