Dr. Bo Han’s Research Sheds Light on Crowdfunding
Dr. Bo Han and coauthors recently published a paper titled “Entrepreneurial crowdfunding backer motivations: a latent Dirichlet allocation approach” in the European Journal of Innovation Management. A text mining methodology was adopted to analyze nearly 100 crowdfunding projects on KickStarter.com. This study furthers the business community's understanding of motivations behind crowdfunding by empirically examining critical factors that influence the crowd’s decision to support a given project.
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Beta Alpha Psi Students Gain Insight into Accounting Applications at Hydro Aluminum Factory
The College of Business at East Texas A&M University recently organized a field trip to the Hydro Aluminum factory in Commerce, Texas, offering students a hands-on learning experience about accounting beyond the classroom.
ETAMU Hackathon Fall 2024 Showcases Student Innovation and Business Expertise
East Texas A&M University proudly hosted the Hackathon Fall 2024, an event that demonstrated the ingenuity, technical expertise, and collaborative spirit of its Marketing and Business Analytics students.
College of Business Hosts Inspiring Tenacious Leader Thursday Career Leadership Panel
The Tenacious Leader Thursday Career Leadership Panel, hosted by the East Texas A&M University College of Business' Career Services, took place on November 14, 2024, at 8750 North Central Expressway in Dallas.