
My goal is to ensure that all university communications effectively represent the East Texas A&M University brand.
Kristen Segar Manager of Communications
- Alum
- Staff

Writing has been an integral part of Kristen’s life since childhood. English was always her favorite school subject, so it was a natural choice for her college major. Throughout her career, Kristen has enjoyed working as a post-secondary composition instructor and writing tutor, secondary English teacher, and now a communications manager in the Office of Marketing and Communications. Her goal is to ensure that all university communications effectively represent the East Texas A&M brand.
How can I help you?
My job is to promote East Texas A&M through effective written content. If you want to produce a university-affiliated marketing piece—from an article to an advertisement—for your college, department or organization, I'm here to help! Also, if you have an idea for a news story, I'm all ears! Our department's mission—and my job—is to share university news with as many people as possible. We aim to enhance the visibility and presence of East Texas A&M in North Texas and beyond! We publish university news on our news and social media sites, and share press releases with local and regional media outlets.
A Conversation with Kristen
What would you tell a student who is thinking about attending East Texas A&M?
East Texas A&M is the perfect size. It's big enough to offer quality degree programs and a bustling campus life, with great resources and fun events, yet it’s small enough to maintain a personal family atmosphere where everyone feels welcome and included.
What do you like most about your career?
I especially enjoy the editing process. As I carve out a polished written work from a rough draft, I can relate to the satisfaction a sculpture artist must feel.
Educational Background
- M.A., English, Texas A&M University-Commerce(now East Texas A&M University), 2003
- B.A., English, Texas A&M University, 2000
Stories by Kristen

KETR Celebrates 50 Years of Service to Northeast Texas
88.9 KETR is celebrating a major milestone this week: 50 years on the air. The National Public Radio (NPR) station went live on April 7, 1975, broadcasting from the Journalism Building at East Texas A&M University.

2025 Alumni Ambassadors Honored
The 39th annual Alumni Ambassador Forum celebrated standout East Texas A&M alumni.

East Texas A&M University Breaks Ground on New Event Center
The new arena will serve as a central hub for student life and community engagement in Northeast Texas.