COMMERCE – Texas A&M University-Commerce announced the launch of The Mane Exchange on Thursday to provide industry-leading support for student-athletes to maximize opportunities in the Name, Image, and Likeness (NIL) space.
The launch of The Mane Exchange is part of an expanded Elite-level partnership with Teamworks that includes fully-integrated software solutions for scheduling, creative content management, personal branding, academic advising, and compliance in addition to the new NIL exchange via INFLCR.
“As we continue to position A&M-Commerce as one of the preeminent Division I FCS programs in the country, it is critical that we have the necessary infrastructure to support our student-athletes in the NIL space,” said Director of Athletics Jim Curry. “The launch of The Mane Exchange provides this essential framework to allow our student-athletes to grow their personal brands and maximize NIL opportunities in the modern era of Division I athletics.”
“We are proud to partner with Texas A&M University-Commerce to support their vision of maximizing NIL opportunities for their student-athletes and driving operational excellence with the full suite of products in their Elite package,” said Teamworks CEO, Zach Maurides. “The launch of The Mane Exchange will empower student-athletes to monetize their brands with NIL partnerships on a fee-free platform.”
The Mane Exchange, powered by INFLCR transforms the ways in which student-athletes and interested businesses and individuals find each other and work together in the NIL space.
Businesses or individuals from anywhere in the country – including student-athletes’ hometowns – can register and participate at no cost by visiting LionAthletics.com/Exchange.
A&M-Commerce student-athletes will automatically receive access to The Mane Exchange through their personalized INFLCR app. Businesses and individuals can access the NIL exchange on any device through INFLCR’s web platform.
As a result of A&M-Commerce’s investment in this platform, there are no transaction fees taken by INFLCR thereby ensuring student-athletes receive 100 percent of the earnings.
After receiving approval to join The Mane Exchange, registered businesses or individuals can search, filter and initiate direct conversations with student-athletes to discuss NIL opportunities. Student-athletes may also initiate conversations with registered businesses and individuals themselves.
As NIL deals are completed, businesses and individuals can process payments directly to student-athletes through The Mane Exchange, which is a secure, PCI-compliant platform.
An added benefit of processing deals through The Mane Exchange is that it will automate required disclosures for student-athletes and produce an aggregated 1099 form at year-end for easier tax reporting for registered businesses and individuals as well as the student-athletes.
Teamworks, the Operating System for Sports™, powers more than 6,000 sports organizations around the world, including collegiate athletic departments, teams across all major professional leagues, and Olympic and National Governing Bodies. The Teamworks’ product suite provides specialized applications to support each stage of the athlete lifecycle, all available through an integrated operating system. Based in Durham, North Carolina, and founded in 2004, Teamworks continues to expand its global presence with employees across ten countries and offices in London, England and Brisbane, Australia. Visit teamworks.com to learn more.
INFLCR, available on Teamworks’ Operating System for Sports™, is the leading athlete brand-building and NIL business management app for over 270 elite collegiate and professional sports organizations. The INFLCR athlete app educates student-athletes, coaches, and staff for the NIL era in a safe and compliant environment, all powered by best-in-class content delivery for student-athletes to access and share content to their social media channels. The INFLCR platform also includes the impactful INFLCR Local Exchange, a school-customized NIL exchange where schools can direct businesses, collectives, and fans seeking to find, communicate with, pay, and report NIL transactions with student-athletes. The INFLCR Local Exchange maximizes the student-athlete wallet share while streamlining compliance and tax reporting responsibilities. To learn more about the INFLCR Local Exchange, please visit teamworks.com/inflcr