Visualize your career in Art direction, design AND New Media

Our program caters to your career interests by offering three emphasis options: art direction, new media and design. With a faculty-student ratio of 14-1, you’ll work closely with distinguished professionals in the advertising industry. Immerse yourself in the creative processes and business practices of large agencies, animation and post-op houses, as well as small and large design studios. You’ll study typography, graphic design, art direction, illustration, animation and the application of new technologies. Display your work in student shows and competitions designed to improve your techniques. Once graduated, you’ll be well-prepared for the professional arena.

Visual Communications :: Big Easy Links

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Student smiling around many computers.

Viscom :: Slideshow 285195

Student Work

Our students consistently produce award-winning work. Check out our flickr page for more.

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Visual Communications (BFA) :: SEE YOURSELF SUCCEED WITH A DEGREE IN… copied not edited

SEE YOURSELF SUCCEED WITH A DEGREE IN Visual Communication

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viscomm :: Explore Our Programs

Explore Our Programs

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Visual Communications (BFA) :: PRACTICAL APPLICATIONS copied not edited

PRACTICAL APPLICATIONS

A degree in visual communication will offer you the opportunity to:

  • Focus on an applied conceptual skill set and develop conceptual thinking, visual problem-solving and an understanding of the creative process.
  • Learn to be a creative team leader and target specific market audiences to produce client branding, single ads, and campaigns in the form of print, broadcast, and interactive media.  
  • Gain proficiency in creating headlines, copy, layout and storyboarding by partnering with designers, and illustrators.
  • Work on client-driven projects such as packaging, paper systems and visual branding development. 
  • Pair creative thinking and refined design skills with computer-based multimedia and motion design. Study how to create motion graphics, modeling, animation, video, gaming concepts, and interactive web and mobile apps.   
Design piece being displayed
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Visual Communications (BFA) :: WHAT YOU WILL LEARN copied not edited

Student holding design project

What You Will Learn

Once you complete your foundation courses, you’ll travel to A&M-Commerce at Dallas for all visual communication courses above the sophomore level. You’ll experience a state-of-the-art facility centered in one of the nation’s most vibrant cities. Shuttle service between the main campus and Dallas provides convenience and flexibility.

Courses to Prepare You for Your Career

  • Foundation courses include Introduction to Visual Communications, Drawing, Two- and Three-Dimensional Design, Color Theory, and Basic Photography
  • Core courses include Typography, Art Direction, Electronic Media and Methods, and Design Communications
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Visual Communications (BFA) :: Staff copied not edited

We remember having lots of questions. We are here to help!

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Art undergrad :: Request more Information

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ART (MFA) STUDIO ART EMPHASIS:: Contact Us

Contact Us

  • 8750 N Central Expy.
  • Dallas, TX 75231

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START YOUR JOURNEY! Two buttons

START YOUR JOURNEY!

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